LA industrial-metal powerhouse Contracult has released the official music video for its single "Drown." The video was directed by Vicente Cordero, creator of videos for Cradle of Filth, Black Veil Brides, 3TEETH, Suicide Silence, and more.
Stream the "Drown" video, here: https://www.youtube.com/watch?v=dc-YniBEtpY
The NSFW clip shows Contracult frontman Svart, a.k.a. Travis Bacon, getting waterboarded by bandmate Bx. He states: "The waterboarding represents the pressure and burdens we consume ourselves with in this life. I always try to push the extremities in my videos, especially when it comes to myself. I feel like there's a lot of band videos with extreme content, but rarely do you see the band members experiencing them. If I want to see something in my video, I’ll put myself through the pain and vulnerability to make it happen. But I’m a bit masochistic, so I end up having fun regardless."
"Drown" appears on Contracult's new album, The New Torment, released in late 2022.
Having parted ways with Roadrunner Records, the band comes into its own on The New Torment – a dense mix of pedal-to-the-metal beats, thick-as-tar riffs, head-spinning electronic elements, and soaring vocal hooks, for fans of Nine Inch Nails, KMFDM, 3TEETH, and Ghostemane. The album features a guest appearance by the legendary Attila Csihar (Mayhem). Stream the album and buy it, here: https://contracultcollective.bandcamp.com/album/the-new-torment-2
"Ferociously heavy industrial-metal... It's electrifying as hell."
–Revolver
"If you're in the mood for some glitchy, driving industrial then Contracult have you covered... The New Torment vacillates between oddly catchy hard rock and absolute digital mayhem. "
–Metal Injection
"LA-based industrial-metal. RIYL: Nine Inch Nails, KMFDM, Fear Factory, Ghostemane."
–New Noise
Photo by Steven Anthony Roe
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